Master Data Management
Frisco Analytics brings decades of real-world experience designing and implementing identity resolution and mastering solutions across complex enterpise enviornments.
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Identity
Master data challenges are rarely about tools. They are about ambiguity, fragmentation, and scale.
Over the course of our careers, we have helped organizations resolve identity across:
When organizations cannot accurately identify customers, providers, products, or suppliers across systems, every downstream initiative suffers- analytics, AI, operations, and customer experience
was designed as a direct response to those lessons.

Built for Enterprise Scale
LakeFusion combines proven identity resolutions techniques with modern capabilities to deliver accuracy at scale.
Matching strategies are transparent, explainable, and turnable, allowing business and techincal teams to understand why records match, not just that they do.
This enables:
Master data should be an enterprise asset, not a bottleneck.
We design reliable, cloud-native data foundations that teams can trust. By working closely with enterprise teams, we build systems that scale, stay governed, and support real business decisions.
We focus on measurable business outcomes, not just pipelines or dashboards. Every solution is built to support real decisions and long-term impact.
Rushed or under-engineered data breaks confidence. We design reliable, governed pipelines that teams can trust for analytics and AI.
We work as an extension of your team, collaborating closely to design, implement, and optimize cloud-native data platforms.